Q: I own a mobile application and would like to Make for it. It is a gym application that lets users track
I own a mobile application and would like tom Make videos on social media. It is a gym application that lets users track their workouts. My plan was to make a series where I create a workout plan for famous characters like superman or professional athelthes like lebron. My application has a profile page where id make profile for this character/athlete. I'd like to know if this is fair use or if there's any legal issues if so what are other options
A:
Using fictional characters like Superman or real athletes like LeBron James for promotional content could raise legal concerns, as both are protected by various rights. Superman is protected by copyright and trademark laws owned by DC Comics, while athletes often have publicity rights over their names and likenesses.
Your creative concept has potential, but you might want to consider some adaptations to avoid legal issues. Instead of using specific characters or athletes, you could create fictional personas inspired by different sports and athletic pursuits - like "The Ultimate Basketball Player" or "The Perfect Powerlifter." This approach would let you maintain the engaging concept while avoiding potential copyright or publicity rights violations.
You could also explore partnerships with athletes or licensing agreements with character owners, though this would require negotiation and payment. Another option would be focusing on historical athletes whose rights have entered the public domain, or creating entirely original character concepts that showcase different training styles and fitness goals. Whatever direction you choose, make sure to document your creative process and maintain clear distinction from protected properties.
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