Chicago, IL asked in Trademark for Illinois

Q: If a state name is trademarked in Clothing, eg: "Connecticut", can you still use this basic word in apparel?

I understand that you cannot use the stylized version of the word (eg: logo) belonging to the filer; however, I am confused as to whether or not the trademark prevents individuals from using this basic word.

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1 Lawyer Answer
Evelyn Suero
Evelyn Suero
  • Trademarks Lawyer
  • Miami, FL

A: Many basic words are used as trademarks. Your use of even a part of the trademark in the same category/class of goods may be confusingly similar to consumers and will likely be deemed as infringement. Also, the trademark office may reject such an application for registration on the basis of likelihood of confusion of an existing registered trademark. Consult with a trademark attorney for more information.

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