Lachine, MI asked in Copyright for Michigan

Q: If I want to use the character on a T shirt for sale. How would I legally do that? I see others online for sale.

Example loony tunes characters. Pepe le Pew.

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1 Lawyer Answer
Michael Zamzow
Michael Zamzow
  • Grand Rapids, MI
  • Licensed in Michigan

A: This would require a license from the license holder, occasionally represented by a consortium, permitting you to use the character. Some intellectual property holders that regularly license out its property, like book publishers or some collegiate associations, will have links on webpages to contacts and license agreements. You will likely be required to pay a royalty and a license fee depending on quantity and to whom you are selling. Some powerful intellectual property holders might require the retailer to sign on in some capacity as well.

You would likely benefit from a IP lawyer.

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