Q: CA loan officer working for LENDER A. Online campaign using diff name (LENDER B). Actual biz to run thru A. DBA? OK?
NMLS licensed and California Real Estate License (set to expire next month as I have not currently needed it). I have been working and developing campaign marketing directly to the millennial marketplace. Unfortunately that means the name/brand will have a different name, different look, different everything from where my license is currently held. I can and will mention "a division of ... Lending" or whatever. All business will be done through my LENDER A. Can I do this legally? Is this what a DBA is and is this allowed in the mortgage business?
A: To do business as (DBA) another name, you have to register a fictitious business name statement with the county. You'll also have to notify the state agency.
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