Q: Say a brand that sells the exact same products and services as I do is named “Chris”.. could I name my brand “Chris!”??
Adding emphasis on the name.. using an exclamation mark consumers will say “Chris!” When talking about my brand and simply say the no fun... “Chris” when talking about another brand
A: First, this would be a trademark issue, and secondly, I think there would be likelihood of confusion between the two marks.
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