Asked in Copyright and Trademark

Q: Can I use ‘Lovegood’ in my brand name as long as it’s not ‘Luna Lovegood’? Thanks.

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3 Lawyer Answers
Anthony Santangelo
Anthony Santangelo
Answered
  • Trademarks Lawyer
  • Cherry Hill, NJ

A: You probably Should search the Trademark database at USPTO.gov to see if your brand name is trademarked otherwise the Trademark holder may be able to force you to take yours down. Also another good place to search would be to see if the domain is taken at Google domains and Lastly to see if the company name was taken in case you might want to form a corporation perhaps in Delaware where most corps and Llc’s are formed. I usually check these three places for clients creating a new brand. Good Luck!!

Marcos Garciaacosta agrees with this answer

Bill Hulsey
Bill Hulsey
PREMIUM
Answered
  • Trademarks Lawyer
  • Austin, TX

A: There is the need for more information on this question. (a) For what product or service is the brand name being used? (b) What is the use of the "Luna Lovegood" mark. The test is, in simple terms, will the use of the mark you suggest cause or is it likely to cause confusion in the marketplace. Numerous factors go into this analysis. And, these questions provide a good beginning point.

Marcos Garciaacosta agrees with this answer

Marcos Garciaacosta
Marcos Garciaacosta
Answered
  • Trademarks Lawyer
  • Mesa, AZ

A: Depending on the product or service it may be a conflict.

Consult with an attorney who can run searches and give you a risk assessment.

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