Q: Am I commiting copyright infringement if I name my website development agency: We The North Creative?
I know it is like the Toronto Raptors slogan. Just curious if I could get into legal trouble because of it?
A: Your risk of infringement here is moderate to high. Generally speaking, sports franchises are pretty aggressive with asserting trademarks and copyrights even towards businesses other seemingly unrelated industries. Before a more fulsome opinion can be given here, I'd need to see exactly how you're planning to use the mark. Based on the above, my recommendation is as follows: DON'T DO IT.
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