Q: How can I protect my NFT Project Artwork and Name?
A:
You would protect your artwork with a US Copyright registration. Your work is copyrighted "automatically" the moment your artwork is affixed in "tangible" form. A copyright registration records your ownership and gives you the right to sue for copyright infringement and to make a public record of your copyright ownership.
Your name can be protected with a US trademark registration. Trademark registration is available to individuals or enterprises using a name in US commerce (across state lines: the internet counts!) in relation to the marketing of a product or service.
Unlike copyright or even patent registration, your trademark registration will never lapse or enter the public domain unless you cease to use it in commerce.
NFTs are properly the subject of both areas of intellectual property protection.
To discuss either or both option, contact an intellectual property attorney to schedule a private consultation to discuss your specific matter.
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