Q: Dear Sir, Can i use the word "ESSENTIALS" to Create the New Brands of FASHION?
I just want to strengthly sure about that infomation. I known "FEAR OF GOD ESSENTIALS" was successful, and owned by FEAR OF GOD,LLC. But as me know, "Essentials" is common vocabulary in English, and this word is content at Oxford Dictionary.
A:
Dear Mrs. or Mr.,
to precisely answer your question, the proper trademark clearance in relevant territory shall be performed. This action is not that expensive and can save you from many issues in the future.
Also if you happen to make brand from just single word "Essentials" it would depend on goods or services you would choose in your trademark application if your trademark registration will be successful. This word can be common in English however I can imagine many cases in which it could be registered as trademark. But it depends on many other variables you would first need to clarify, so I can answer you more properly.
If you have any questions, contact me anytime.
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