Asked in Trademark and Intellectual Property

Q: Hi, Can I Trademark SENSE GUARD for a Pool Alarm.Trademark can be "SENSE GUARD ALARM"

3 Lawyer Answers

A: In order to know if a trademark is available first a preliminary trademark search should be conducted on the USPTO and various sites to ensure there are no exact or similar marks already registered in the same class of goods and services. If no conflicting marks exist the next step is to check that the mark is not descriptive. Once the mark clears a preliminary search an application can be filed with the USPTO to secure your rights in the trademark. It is recommended to consult a trademark specialist to ensure your mark is properly registered and vetted prior to registration.

A: There are multiple registered trademarks using the term "senseguard" in the same class in which you would register a pool alarm, which is similar enough that it would likely be a concern.

James L. Arrasmith
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Answered

A: Conducting a comprehensive trademark search and consultation with a qualified trademark attorney would be advisable to determine the availability and strength of the trademark for your specific product.

Sincerely,

James L. Arrasmith

Founding Attorney and Chief Lawyer

The Law Offices of James L. Arrasmith

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