Easton, PA asked in Copyright and Trademark for Pennsylvania

Q: would jpwonka brand infringing any trademarks such as Wonka etc..?

I run a chocolate store and want to start a website jpwonka.com (my first name is JP)

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1 Lawyer Answer
James L. Arrasmith
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Answered

A: When considering the use of the name "jpwonka" for your chocolate store website, you need to be mindful of potential trademark issues. "Wonka" is a well-known trademark owned by Ferrara Candy Company, which holds the rights to the "Wonka" brand associated with candy and chocolate products. Using a name that closely resembles an existing trademark could lead to legal challenges if it causes confusion among consumers.

To avoid infringing on the "Wonka" trademark, it’s essential to determine whether "jpwonka" could be perceived as being related to or endorsed by the "Wonka" brand. If the name creates a likelihood of confusion or suggests an association with the famous "Wonka" brand, this could result in a trademark infringement claim. Even if your first name is JP, the combination with "Wonka" might still present an issue.

You might consider altering the brand name to something more distinct to avoid these complications. This approach can help in establishing a unique brand identity for your business without running into legal problems. It’s always wise to consult with a legal professional to review your specific situation and ensure that your chosen name is safe to use.

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