Minneapolis, MN asked in Consumer Law and Business Law for Minnesota

Q: Is it legal to sell or resell consumer electronics over the phone and online via recurring payments?

As an LLC with 2 employees, if I were to call customers--with respect to the dNC list-- and have a website to sell or resell consumer electronics at a low initial investment but higher profit margin via recurring payments over 6-15 months like a laptop or tablet for example charging the consumer 12 payments of $59.99 or 15 payments of $79.99, is it legal to do such a thing? Wold I need any licenses? Do I need to enter in a contract with the companies of products I wish to sell, or can I be an unofficial reseller? Is there a cap on the amount of profit I can make off of any one deal?

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1 Lawyer Answer

Lucas Wynne

Answered
  • St. Louis Park, MN
  • Licensed in Minnesota

A: Although you would be wading into a grey area, I would state that there are certainly ways for the original manufacturers to sue you in this scenario. I suggest becoming an authorized retailer/reseller rather than attempt to game the system. I would also add that becoming an authorized reseller would greatly increase your profit margin.

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