Hogansville, GA asked in Business Law, Contracts and Employment Law for Georgia

Q: Is it legal (in GA) to use a former employer's company and personal name in advertising, without permission?

This employee (actually subcontractor) left our company to serve a couple of our customers independently, and is a competitor. We had a non-compete, but it was signed in 2010, and our inadequate attorney didn't inform us of the GA law changing during that period, making it virtually unenforceable, so we dropped the case. But now she's using not only my company name, but personal name in brochures and on her website, as part of her qualifications/work history. Would love to get any specifics - laws, case law, etc., that I can review before spending even more money with my new (expensive) attorney. Thanks in advance.

1 Lawyer Answer

A: If she is only using it to discuss her work history and qualifications, and assuming it is factual and true, then there is no real issue. This is even if your company name was trademarked (your company name can only be trademarked, not copyrighted, but your logo could be copyrighted). But, if she is using it more than just as a resume-like list of prior employers, then you could have a trademark issue, if you even have a trademark (or service mark). If they are using your logo, then you could have a copyright issue, but in order to sue you would have to register the copyright first and often times logos are too generic to be copyrightable.

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