Pennsville, NJ asked in Business Law, Trademark and Intellectual Property for New Jersey

Q: Can I add “services” at the end of my business name to eliminate I fringement?

I realized there is a business with a similar name as me. (They had it first). If I amend my business name to add “services” at the end will this suffice? Or is there still room for a cease and desist letter to be sent to me?

1 Lawyer Answer

Ahaji Kirk Amos

Answered
  • Trademarks Lawyer
  • Raleigh, NC

A: The standard for infringement is the likelihood of confusion. So, your assumption is correct. There is room.

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